Digital catalogs are popular sales and marketing tools today, and it is not surprising. Here is why:
Availability
Putting catalogs online makes products and services available to many more clients without increasing printing and distribution costs. It’s a great way to raise your brand awareness and reach a wider audience.
Easy searching
Digital catalogs allow customers to search for specific product information: descriptions, prices, or product images. No matter how large your catalog is, your clients will find everything they need right away.
Accessibility
Salesforce and their clients can access online catalogs from anywhere on any device. The problem of carrying everything with them becomes irrelevant.
Check out how beautiful this digital catalog looks. And the convenient navigation helps your readers to go to any section of the catalog from any page they want.
Digital Shopping catalogs Online are a great way to make your marketing and sales activities more efficient. Think of your catalog as your silent salesman: it can sell your products even when you’re not there to talk them up. How great is that? Here’s why creating a product catalog online is perfect for increasing your sales:
Fast and easy sharing
Sharing your online product catalog with sales reps, clients, and dealers becomes as easy as pie—just send a link to your digital catalog via email, no matter the size of your catalog. You can also post your catalog on social networks, embed it into your website to reach a wider audience, or place a QR code anywhere you need. Such a tool as FlippingBook allows you to generate a QR code, download it in PNG format, and use it on your website, blog, or printed materials. The more channels, the better!
Convenient navigation and search
Digital catalogs allow readers to quickly find the info they are looking for. You can create a table of contents and enable text search so that your clients easily navigate around your product catalog even if it has more than 500 pages. And your sales reps will be happy to use it as a handy reference tool.
Check out the convenient navigation in this digital catalog made with FlippingBook: your readers can go to any section of the catalog from any page they want.
You can make the most of the digital format by enriching your content with interactive elements:
Brand your catalogs with your logo, background image, and corporate colors to create a consistent image for your sales materials. Set up templates with all the necessary settings to save time when creating the catalogs.
Include beautiful pop-up images—they are perfect for product catalogs when your clients can click on an image and see everything in detail instead of zooming in. Less effort for your clients, more sales for you. Plus, it’s possible to weave images right into the page—add apparel photos to make your catalogs informative and engaging. Or update the old illustrations to always keep your digital materials up-to-date.
