Just when I think this subject has been fully addressed and everyone knows what is required, I find some new incident of a singer suing a company because ...

Let’s look at social media influencers and how brands are partnering with them.  Before there were such a thing “influencer,” brands would piggyback on the ...

Your 2021 Digital Music Branding, Advertising will be empowered by modern music marketing strategies and techniques that music industry innovators are carving ...

Four considerations brands need to make while partnering with Social Media Influencers for music licensing and the artist’s involvement. Brand Considers ...

No doubt, music, and advertising have maintained a truly mutual relationship. Back to black and white and classic TV ads to HD ads, commercials entirely depend ...